Thursday, September 10, 2009

TimeWise® Replenishing Serum+C


Why you want it

As the skin ages, cells begin to divide more slowly. Repeated free-radical damage, caused mainly by UV exposure but also occurring as the result of normal cell function, causes skin to become stressed. As a result, this supportive network of collagen and elastin becomes compromised. In the skin, vitamin C plays an essential part in decreasing the damage associated with free radicals, as well as aiding in the synthesis of collagen and in defending the supportive network that gives skin its definition and fullness.

How it works

TimeWise® Replenishing Serum+C contains ingredients known to help strengthen existing collagen and elastin*. This powerful antioxidant complex includes extract of pomegranate, which has been used for centuries to combat oxidative stress, and extract of Kakadu plum, reported to have the highest level of vitamin C of any fruit. The formula also contains argan seed extract, a botanical that has been shown effective in helping to support collagen and elastin.

The ingredients that make a difference

TimeWise® Replenishing Serum+C is the result of extensive research by scientists in the Mary Kay Research & Development laboratories working closely with botanical experts from around the world. In their search for the most effective natural sources of vitamin C, they made some important discoveries.

While TimeWise® Replenishing Serum+C contains ingredients known to help strengthen existing collagen and elastin,* it also contains ingredients that can help protect collagen from deteriorating. The formula is enriched with a potent blend of multiple botanical sources, known for their endogenous high levels of vitamin C, that help guard against the damaging effects of free radicals.

Pomegranate
– Often referred to as a “superfruit” because of the large number of vitamins it contains, this fruit has a high level of vitamin C, along with other vitamins and antioxidants. It has been used for centuries to help reduce the effects of oxidative stress.

Kakadu Plum extract
– Derived from the Kakadu plum, a fruit reported to have one of the highest concentrations of vitamin C. For example, the amount of vitamin C in 3 ½ ounces of Kakadu plum is 3000 mg, while the same amount of orange contains just 50 mg.

Camu Camu extract
– The fruit of the camu camu tree is known to have the second highest level of vitamin C of any fruit. The tree grows in the rainforests of South America and is extremely tolerant of the extreme weather conditions found there.

Acerola Cherry extract
– Especially rich in vitamins C and A, this fruit has been shown to have powerful antioxidant benefits.

Black Currant Berry extract
– These berries contain high levels of vitamin C and other vitamins and minerals.

Argan seed extract
– A botanical extract derived from the argan tree, which grows only in Africa. Groves of argan trees provide the last barrier against the desert.

How to use it

Used together with the TimeWise® Miracle Set, you have an age-fighting powerhouse. Apply three pumps to face and throat in the morning and evening after cleansing, toning and exfoliating and before moisturizer. Each vial is designed to last one week.


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